Sunday, August 21, 2005

Why is it so hard to buy AMD in Bangalore?

I am a big fan of AMD. I have a Athlon XP based system for my parents in my home town, Coimbatore. I have a Pentium 4 based Home PC that given by my company at my home in Bangalore. My company has a nice option of two desktops (one at office and one at home ) or one laptop. I don't like lugging around laptops, so I had opted for two desktops. Recently I have been considering buying my own laptop or switching to a laptop at office and building my own system at home. I decided to switch to a laptop at office and build my own AMD64 based desktop.

I am planning to assemble mine, so what I am going to say now is not a problem for me personally. However, I am very puzzled by the complete absense of advertisements for AMD based systems recently in Bangalore Times of India. I used to see frequent ads a few months back but recently I haven't seen a single one. LG started advertising AMD based LG MyPC but now you only see LG ads with a Intel Inside logo. Same story for HCL. I don't even see the occasionaly ads that I used to see for non-branded AMD based systems. Call me a conspiracy theorist, but is this Intel's literal monopoly marketing muscle at work? Why are there so many advertisements for Intel based systems when AMD based ones give much more value for money?

1 comment:

Kumar said...

The situation isn't exactly like that, however, in Madras. While, as you say, ads do not appear frequently, many of my friends purchase AMD + NVidia hardware since it reduces cost and is supposed to be better for "core gamers".